Bent's Brewers, Liverpool & Stone : advert in Liverpool Airport (Speke) ; official handbook : City of Liverpool Corporation : Littlebury Bros., Liverpool : 1937

            In 1937 Liverpool Corporation, who owned and managed the airport at Speke, issued an official handbook that was published on their behalf by local publishers Littlebury Bros.; this was the concern that printed many of the Council's publishing such as transport guides. In 1928 the Council determined that the city required an airport and so purchased the Speke Estate to the east of the city on the banks of the River Mersey. In 1932 an airport manager was appointed and existing buildings adapted; for example the old farmhouse became the 'station and control room'. By 1937 the first stage of the new Control Tower and associated terminal buildings were well underway and are seen in this handbook. The rest of the Speke Estate was earmarked for both municipal social housing and an industrial estate.

The first commercial flights to use Speke were Imperial Airways services to Croydon, commencing in 1930, along with Blackpool and West Coast Air Services flights to Blackpool. By 1934 other airlines were using Speke including Railway Air Services and KLM, the latter service Amsterdam via Doncaster. In 1936 the first Squadron of the Auxiliary Air Force (County of Lancaster Bomber Squadron 611) set up shop at Speke. The following year the Council leased part of the Estate to the Air Ministry for the construction of a 'shadow factory' as part of the rearmament drive and in war years this was used by Rootes to construct aircraft. During the Second World War the airport was requisitioned by the RAF and despite civilian flights resuming in 1945 the airport remained in Ministry hands until 1961 when Liverpool City Council regained control. Later developments saw the airport, now the John Lennon International Airport, continue to develop.

The Handbook contains information as to the airport, it's infrastructure and services and includes maps and plans as well as adverts for both airlines and concerns associated with air travel and flight. The cover is suitably 'moderne' in style, selling the idea of the new way to travel.

Bent's Brewery's beers, including "King Hal Pale Ale" was available at the Speke Aerodrome's Club House!

Taken on: October 21, 2023

Tags:

Mike Ashworth Collection

Liverpool

Speke

Speke Airport

Liverpool Corporation

City of Liverpool

Littlebury Bros.

Liverpool Airport (Speke) official handbook 1937

1937

airlines

flying

transport

aviation

advert

advertising

Lancashire

Auxiliary Air Force

publicity

marketing

Speke Estate

Bent's Beer

Bent's Brewery

Stone

Staffordshire

beer

brewery

King Hal Pale Ale

aerodrome

Speke Aerodrome Club House « less

Sets appears in: • Liverpool Airport (Speke) : Official Handbook 1937 • Liverpool and Merseyside more » • Old breweryana • Brewery advertising • Some old advertising « less

Groups appears in: • Lancashire • Vintage Advertising more » • FOOD NOSTALGIA • found images of food (and beverages) • Lancashire's Industrial Past 1860-1960 • Olde Breweries of England • PLANET EARTH BACK IN THE DAY « less

Camera: Brother MFC-J6930DW (more info) (hide info)

Camera:	Brother MFC-J6930DW
Color Space:	Uncalibrated
Software:	Apple Image Capture
Show full info

Stats: 1,453 views

go back

close tools panel

Badge creator

Use Flickriver Badge Creator to create a badge linking to your photos, your group or any other Flickriver view.

You can place your badge on your Flickr profile, Blog or Website.

Add to your iGoogle or Netvibes page

Flickriver widget for iGoogle or Netvibes can display almost any Flickriver view - most interesting today, by user, by group, by tag etc. Once added to your personalized homepage, just edit widget settings to select your desired view.

Clickr on one of the buttons below to install:

Embed on your Web site

To embed this view, Copy and Paste the following HTML code:

Black background (preview):

White background (preview):

Firefox and Chrome addons

Adds a 'Flickriver' button to your browser. While viewing any Flickr photos page, click on this button to open the same view on Flickriver.

Install in Firefox
Install in Chrome

Search plugin

Add 'Search on Flickriver' to your browser's search box. Works with Firefox and Internet Explorer. Install search plugin

"View on Flickriver" Greasemonkey script

A Greasemonkey script that adds Flickriver links to various Flickr photo pages - user photos, favorites, pools etc, allowing to quickly open the corresponding Flickriver view.

Also, allows quickly viewing any Flickr photo on black background in large size.

Install "View on Flickriver" script

Bookmarklet

While viewing any Flickr photos page, click on the bookmarklet to open the same view on Flickriver.

To install: drag and drop the following link to your Bookmarks toolbar.
IE users - add the link to your Favorites under the Links folder