Whose Land? Publicity booklet issued by the Underground Electric Railways of London & the London General Omnibus Company, nd [c1925?] - illustrated by Jessie M King : cover

            One of the rarer of the publcity booklets issued by the advertising savvy London Underground Group (that after 1912 included the London General Omnibus Company) is this absolute gem; Whose Land? or some account of the original inhabitants of London. Its fifteen pages are covered in the trademark illustrations of one of the most influential Scottish artists of the early Twentieth Century, member of the Glasgow Girls, Jessie M King (1875 - 1949). It is superby produced and printed at the Baynard Press in London and is undated but, given the style of this and the depiction of buses, I'd say it is likely to be mid-1920s. the use of the "Traffic Advertising Agent" tends to be of this date and earlier and the address is given simply as "Broadway", not the "55 Broadway" expected after 1929.

The UERL Group, under the direction of the effective Publicity Manager Frank Pick, was at this time already noted as being amongst the most influential in terms of corporate brand and identity, and various such booklets on diverse subjects were produced but this is surely one of the finest if most esoteric of them all.

Taken on: November 9, 2020

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London Underground

Underground Electric Railways of London

Broadway

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Whose Land?

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Baynard Press

illustration

Jessie M KIng

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c1925

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London General

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Sets appears in: • London books and maps • London Transport

Groups appears in: • Vintage Advertising • That Old Timey Feeling more » • Vintage Illustration • VINTAGE SCOTLAND - EPHEMERA. • * L O N D O N - T R A N S P O R T * • Antiquário 〄 Ye Olde Antiques Shoppe 〄 Αντίκες • London Books & Their Illustrations • Old London • PLANET EARTH BACK IN THE DAY • Bus Memorabilia • Vintage Railway Publicity, pre-1980 • Travellers' Tails • PLANET EARTH VINTAGE ADVERTISING • FiveStar*****Pictures « less

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